Is It Important to be Liked?
But what happens when a marketer becomes a manager of marketers? Does this need to be liked get in the way of being an effective manager?
I was prompted to think along these lines after reading a post on the Linked2Leadership blog How to Lead Ugly People. Luckily, this post wasn’t about the unfair advantage attractive people have. The author redefined “ugly” to mean “offensive.” I think a less loaded description would be to call them “difficult” employees. You know the ones I’m talking about.
The writer claimed that you should manage all people as thought you want to date them. (Read the post of you don’t believe me.) If you find out what motivates them and get them to like you they will be easier to manage.
I think difficult people behave the way they do because that behavior has historically worked for them. They may have current issues that they are dealing with, but their style of dealing with these issues is something developed early on.
I’m not saying that people can’t change. But if your primary goal of management is to be liked, you run the risk of enabling the bad behavior. And, if those that are easy to like (and to be managed) see you bending over backwards for their challenging co-worker, resentment can build and affect those who are behaving well.
Most of the comments on the post agreed with the writer. Maybe we all want to be liked so much that we’re afraid to offer a different opinion. So far, I am the only one that I has a different opinion. Am I wrong?
All the best!