Conversion University Now Open
Google has been great about giving away a free education. They recently opened up Conversion University to cover the ins and outs of Google Analytics. Analytics itself is a free, but powerful, site monitoring tool offered by Google.
It’s interesting that Google does charge $50 for their certification exam - the Google Analytics Individual Qualification Test, or IQ test for short. But all things considering, $50 is a long way from what most of us paid to learn the 4Ps.
All the best!